The RDR Collective
Reading time: 4 minutes
The RDR Collective is a micro mastermind of A-Players who all have the same thing in mind: a digital product business that runs for them 24/7, creating a whopping amount of freedom and profit.
It’s not just a place to learn. It’s where mission-driven founders like yourself learn how to take your skillset and turn it into an offer, message and audience that allows the right people to actually find you and pay you for your work (without living life on Zoom, stuck on the 1:1 hamsterwheel, doing “discovery calls” or cold DM-ing strangers).
Because if you build it they will come… right?
Well, not exactly.
7 years ago, I received my first coaching certification in the mail.
I leased a small office in the little mountain town I lived in, and waited for my dream clients (the ones I’d never actually gotten clean on who they were) to come knocking down my door.
I was inspired, mission-driven, excited to make a difference…
and completely clueless as to how to actually get someone to pay me for my services.
I had to learn a brutal truth the hard way.
Build it and they will… have absolutely zero idea that it exists!
So began a journey on learning and mastering:
- How a proper customer journey works
- Who those customers are (and aren’t) in the first place
- Copywriting, positioning, and learning to write in a way that bypasses the analytical mind
- Building digital products that separate your earning potential from the one thing you can’t replace: time.
- How to generate traffic on social media without aimlessly posting videos and praying my dream clients would somehow land in my inbox (with 20+ million views across multiple channels, it’s not hard)
Most business programs teach you some great theory, then leave you high, dry and broke.
Having grown multiple social channels to over 25 Million views and 45,000 followers and spent the last 7 years selling digital products, coaching, consulting and services across multiple industries and niches over the years, there is an easy way and a hard way.
To have a business that fills your soul is not enough, it has to fill your bank account too.
You don’t want to wake up and be stuck in an office with blue lights draining your soul one painful minute at a time.
You want to wake up in Waikiki and take a stroll down the beach knowing your business actually supports the life you built it for, not have your head buried in Zoom meetings all day.
Still here?
You might actually be a great fit for this.
This is for you if:
- You’re a solopreneur or founder who values having a high impact, freedom-based business with light delivery and high margins
- The thought of a full calendar, sales calls or anything that isn’t soul-filling work makes you want to stick a fork in an electrical socket
- You’re a fan of “build it once, let it run forever” so you can spend a random Tuesday in your sweatpants playing Super Mario Deluxe (my day today) while your ad engine runs around the clock
This is not for you if:
- You want a big team. This is unfortunately a skill I cannot teach you. My “team” is an army of Grokbots led by their fearless Grokbot leader named Gandalf. I give them daily instructions, they report back, it’s nice.
- You’re in it for self-interest alone. Wanting to create money and freedom is healthy, doing it against ethics is not.
- You’re sliding in here to “add value” to other people in the group, only to ask if they want to “jump on a quick call” and use this as a lead-generation system. You’ll be banned for life. I will send you to Azkaban.
Clear? Good.
Also, no dabblers allowed.
What you walk away with
- The Life Architecture Framework that creates a freedom-first model and a business you don’t grow to silently resent because what you thought would be “freedom” turned into “1:1 coaching on Zoom 8 hours per day”. Yuck. I will take fly fishing for bonefish in Hawai’i while the sun rises over burying my head in my MacBook, thank you very much. Light on delivery, high on impact, meaning and freedom.
- Nailing your dream client’s pain points and deepest desires, and speaking directly to them so every message or email feels like it was a personal letter.
- Positioning and pricing that stops you from undercharging (the fast-track to quietly resenting your business and eventually wanting to hand it off to the closest passing stranger).
- The low-tech software stack that allows you to stay in your Zone of Genius, and let AI handle the rest.
- The Organic Engine: How to generate content that speaks directly to your desired audience and absolutely nobody else.
- The Profile Primer: Describe exactly who you serve and how without using cringey, gross “I help…” language that feels fake and forced.
- The Long-Form Funnel: How to use YouTube to transition people from short-form browsers to long-form binge watchers.
- The Conversion Framework that takes someone from first-time viewer to paying customer in hours or days, not weeks or years.
Inside the Collective
- Monetization Map: the 8-week course on building the business.
- The Six-Figure Swipe Vault: my Claude skills, SOPs and templates.
- Ad Studio: type your lines, pick a layout, download finished ads.
- The monthly mastermind call.
- Telegram voice notes with me.
- The monthly workshop, free for members.
Investment
The goal is for this to be seen as the most important investment that shows up on your statement each month.
14-Day Guarantee
This is only a win for me if it’s a win for you, and I’ve been burned by more “high level programs”, coaches and “experts” than I could count on two hands.
Having spent over $100K on my own personal development and education, there have been a few “bumps” in the road.
So to make this easy, go through everything for 14 days. If it isn’t what this page described, email me and I’ll refund you in full.
I can’t wait to play a part in bringing your dreams and mission to reality,
Jordan